This Women’s Day, women of City Beautiful reunited, showing how empowered and encouraged they feel.
Each year Women’s Day witnesses events around the world celebrating Social, economic, cultural and political achievements of women. There are campaigns and initiatives around the globe to support gender parity and encourage women empowerment.
After getting overwhelming response and appreciation last year, 98.3 Mirchi Chandigarh once again created a stir in the city this Women’s Day by organising Season 4 of Mirchi Gang of Girls powered by Hayr Car Share. The activity entailed a group of women led by Mirchi RJs Charu, Ashi, Mehak and Manisha hitting the roads of Chandigarh in their open jeeps, bikes and their Hayr cars as Hayr is coming up with a unique, first of its kind car sharing app that will further ensure women’s safety. Hayr’s new app will give women an opportunity to self-drive rented cars throughout the city at affordable cost.
Before the drive began, fitness partner of Mirchi Gang of Girls- Burn Gym – conducted a self-defence session for all the ladies. The session was led by trainers of Burn Gym, who gave useful tips to the audience to ensure their safety and security.
Mirchi Gang of Girls drive was flagged off by 2008-batch Punjab-cadre IPS officer, first female SSP of Chandigarh Nilambari VijayJagdale. Mirchidar tadka was added when an affluent Punjabi Film Actress Japji Khaira drove with the Mirchi Gang after the flag off.
It started from Chandigarh’s iconic Sukhna Lake and passed through Matka Chowk, Kisan Bhawan, Piccadilly Chowk, Gurudwara Chowk and back to Sukhna, completing a circuit of approximately 15kms.
Speaking about the initiative, Prabhu Jha, Cluster Head of upper north, said, “Team Mirchi is extremely happy to bring the 4th edition of Mirchi Gang Of Girls to honour and celebrate the strength of women. We are humbled by the response and love we got from all the women in Chandigarh. Glad we got an opportunity to repay them in Mirchidaar Style.”